Winning Online with Veteran Retailer & Head of eCommerce for Vega, Andrew Cherwenka

For the last in-person episode recorded live in my Las Vegas pop-up podcast studio at Shoptalk #2022 pop-up recording studio, Michael LeBlanc is thrilled to welcome back to the podcast long time friend and colleague, veteran retail technologist, Andrew Cherwenka

As a skilled poker player, Andrew is right at home, walking the aisles at Shoptalk in Vegas. But in his role as head of eCommerce for Vega, a Vancouver-based, Miami VC-owned plant-based products nutrition company, he’s not gambling with his international tech stack – he has built it from the ground up and tells us all about it.

Andrew shares his observations and learnings from the show, including live-streaming on major platforms, DTC success factors, unique product placement concepts, and how to win with Amazon.