Commerce électronique et technologie | Marketing et marchandisation | Opérations en magasins

Sarah Jordan, CEO Mastermind Toys and Jason Goldberg CCSO at Publicis

On this episode, brought you by Astound Commerce, we meet Sarah Jordan, CEO of Mastermind Toys. We talk about her arrival to this innovative retailer in early January just prior to the beginning of the COVID-19 crisis, growth strategies pre-and post pandemic, and how a skilled team of merchants, marketers and operators are working every day to bring parents coast to coast solutions for learning and play. Next we’re off to Chicago for a wide ranging conversation with one of the most informed and experienced voices in North American eCommerce retail – Jason Goldberg, Chief Commerce Strategy Officer at Publicis and host of the great Jason & Scot podcast. We deep dive into eCommerce platform development, whether the mobile gap is a feature or a bug, the great acceleration and tips for retailers.

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