Commerce électronique et technologie | Marketing et marchandisation | Opérations en magasins

Annual Black Friday episode with Nicola Kilner, CEO Deciem plus Steve Dennis, Karen Stirling and Anne Donohoe

In what is now an annual tradition for the podcast, in this bonus episode, Michael talks to retail thought leaders to explore one of the most important days in the retail calendar – Black Friday! First up, he welcomes back Deciem CEO, Nicola Kilner, who lets us know that they are Hitting the Pause, In Order To Move the World Forward and boycotting Black Friday. They no longer feel comfortable participating in a “holiday” so focused on hyper-consumerism and that leaves such a negative impact on our Earth. Next, Michael assembled a top panel of thought leaders to discuss Black Friday strategy featuring best selling author and Michael’s partner in the Remarkable Retail podcast, Steve Dennis, and veteran retail CMOs Karen Stirling, and Anne Donohoe for a lively and wide ranging discussion and debate.

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